The real work of architecture that adapts and reflects this new mediated world is yet to come. A discussion about “social media and architecture” is still more likely to consider how architects can use Facebook—or Architizer—to market their work, rather than how social media changes our experience of it. And a conversation about “technology and architecture” is probably about parametric modeling, not about how the two spaces we inhabit—one physical, one virtual—might be pulled together. […]

But there remains the possibility of a new richness arriving along with our divided attention, an additional layer in our experience of the built world.